Corporate Image
Plan for Perfection and Efficiency
Selecting Communication Methods
A Note on Materials
Professionalism in Communication
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Corporate Palette
Corporate Fonts
Stationery
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Plan for Perfection and Efficiency

All communication mediums are a direct extension of Corechem and a reflection of the companies image.


Accurate communication with suppliers of marketing related products including the control of quality through strict adhesion to this guide will ensure unity and excellence.

 

The use of this guide should not equate to unnecessary expenditure but rather should result in cost savings through the utilization of already developed criteria and templates.


Consideration and careful preplanning should be enforced when developing any advertising products. This will yield consistency in quality via logistics such as graphic templates and production batches. This can also considerably reduce the unit cost of marketing materials.


Consultation with a design professional can be a source of not only creativity, but an idea bank for communication logistics.